BRIEF
This was a short branding project I did to promote 'London Design Festival' based in Clerkenwell in central London. The design centres on St Marks Church in Clerkenwell and the colours are reflective of the LDF branding from previous years. I designed the merchandise for the festival and some promotional posters in a simplistic style with alternating colours.
I spent a lot of time in the area taking photos and absorbing the culture of the area. I used this primary research to inspire the graphic identity of the festival.