BRIEF
The idea behind this project was to design something that the public could get involved with, I came up with the idea of a campaign to reduce stress and anxiety within the British public. I had recently been reading about the amount of air vents in London due to the need for air to escape from the tube and thought I should do something with this information. I like the idea of people venting their secrets and frustrations anonymously as a way to express themselves; for them to not bottle these feelings up inside and take that negative energy home to impact their relationships. 'Vent on a Vent' was born to give people this option, I designed stickers and a video that went alongside posters that I stuck up in Vauxhall and got people to interact with. QR codes were on these posters that takes people to a designated Instagram page for the campaign.